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Alright designers, it's time to challenge your typographic memory. Do you know your type well enough to recall it 24 hours later?
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[Exercise Your Creative]
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In this episode of Exercise Your Creative,
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we're going to create a custom text lockup for a company called FuturTek.
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FuturTek is currently using Helvetica,
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but wants something original.
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For this project, we're going to use an exercise called
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typography memory inspired by the late and great Eric Speakerman
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or as some of you might know him as the typomaniac.
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This process can be broken down into three easy steps.
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The first step, finding an original font;
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the second step, studying that font;
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