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Instruction
Activity: Data Collection
Remember this is a snapshot of our user, so we want to be able to define what makes this archetype who they are.
Source: What is empathy mapping?
When creating an empathy map you should have four quadrants: Says, Does, Thinks, and Feels. You then want to fill in each quadrant with the appropriate data.
Says:
Use quotes from our users. What they have said or might say.
(At this stage...