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Mind Mapping
1:04Our first step to The Logo Sprint is Mind Mapping. In this video you will follow me through the process of mind mapping.
When it comes to mind mapping,
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I simply wanna use basic printer paper and
any typical writing utensil.
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Nothing fancy here.
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No super crazy application needed.
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Just some paper and a pen.
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Our main objective with this step of mind
mapping, is to collect our thoughts and
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generate ideas.
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Here's how it works.
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We start off with our base word.
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In our case, it would be task.
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Then from there, we want to attach words
that are related.
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This could be ideas or concepts of that
base word.
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Then, we just wanna branch out word by
word.
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Moving further away from the original
word.
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Which in our case is task.
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Once, I'm finished with the mind map for
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the word task, I'm going to do another one
for the word manager.
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After about 25 minutes or so of creating
mind maps,
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you will see your ideas starting to form
and change just a little bit.
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With my two mind maps formed,
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it's not time to pick out the words that
speak to us the most.
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And then highlight them.
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We're now ready to turn these words into
graphical metaphors.
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It's time, for the sketching phase
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