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Business How to Market Your Business Search Engine Optimization Defining SEO

Posted by Ruben Dedman
Ruben Dedman
Courses Plus Student 668 Points

I didn't learn how to do SEO.

I viewed your series on SEO and it did not teach me how to do SEO. I would really like to learn SEO, any ideas how I can?

6 Answers

James Barnett
James Barnett
39,199 Points
James Barnett
James Barnett
39,199 Points

Sounds like you'd be interested in checking out SEO Moz's how to rank tutorial.

Dan Gorgone
STAFF
Dan Gorgone
Treehouse Guest Teacher
Dan Gorgone
Dan Gorgone
Treehouse Guest Teacher

Plenty of helpful replies here so far, but I also wanted to mention we're launching our new SEO Basics course on March 31, including tips on how to use content, code, and various tools to improve your SEO. Hope that helps!

Mike Baxter
Mike Baxter
4,442 Points
Mike Baxter
Mike Baxter
4,442 Points

It's kind of a lot of stuff to cover in one short video, but fortunately there are some good articles out there, and once you understand what SEO is, things start to make more sense.

SEO is basically a set of practices and things to include in your website so that search engines like Google can discover what type of content your website has and present it to users (searchers) whenever it's relevant to them.

For example, one of the most basic SEO practices is making your image names contain dashes instead of spaces or underscores. They should also be descriptive, like "team-treehouse-web-development-demo.jpg", as opposed to "df983j_8913.jpg"

Other examples of SEO are using "alt" tags in images (and using them well), setting up a blog properly, having a good link-scheme on your website, and so on.

Here are two articles I found helpful, which discuss up-to-date practices.

Forbes: Three Pillars of SEO in 2014

Forbes: The 9 On-Page SEO Elements You Need In 2014

Ruben Dedman
PLUS
Ruben Dedman
Courses Plus Student 668 Points
Ruben Dedman
Ruben Dedman
Courses Plus Student 668 Points

I am aware of all of that. I am wondering how to do SEO as far as link building and whatever is done outside of your own website. Besides blogging and the other obvious things.

James Barnett
James Barnett
39,199 Points
James Barnett
James Barnett
39,199 Points

The term of that is off-page SEO vs on-page SEO.

Ruben Dedman
PLUS
Ruben Dedman
Courses Plus Student 668 Points
Ruben Dedman
Ruben Dedman
Courses Plus Student 668 Points

Thank James. Great article I am going to read it now.