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Growth Acceleration
23,318 PointsWhat do you mean with "Every logo does not need a mark"?
I've seen at the ending of the videos, about things to remember, on Logo design basics
2 Answers
Steven Parker
231,236 PointsThe "mark" is a graphic component or symbol.
This was explained in the second video of the course, Different Types of Logos.
For example, these are all logos that do not have marks:
OK, except for FedEx .. the space between the "E" and the "x" could be considered a "mark" (arrow symbol).
Growth Acceleration
23,318 PointsAwesome, thanks Steven!